Monday, February 2, 2009

Reaping the Rewards of Your Article Marketing

One of the most incredible strategies ever to be incorporated with online advertising is article marketing and It has proven to be the most cost-efficient and most effective of them all. By writing articles that are content-rich, you will be able to reach more people online. Not only that, you will be able to project a credible image to those who may have chanced upon your articles. With the internet now reaching world-wide market, there is a higher possibility of you getting the attention and interest of potential customers. This is what article marketing can do. If you have not been using this in your business, you are missing more than you know.
Some helpful tips to article marketing that will guide you on your way to achieving the kind of articles needed for your kind of business are:
Create premium quality and informative 300 minimum word articles about topics related to your business. For example, if your business is about family living, you can write an article that discusses how to spend more quality time with families. Keep your subject matter consistent with your product or services. After you have the content written, you need to include a resource box at the end of the article. The resource box is basically a brief summary about you and your business and with a link that goes right to your website. Putting a link to your site in the resource box makes it possible for people who read your article and are interested to go directly to your website. This could essentially result in a larger amount of new traffic to your site.
Then it is time to submit your articles to the many article directories and there are many some free and some for a small fee. If you are on a budget, you may opt for the free submissions being offered. But if you have money set aside for your article marketing, paying for the submission sites is also a wise move. Whenever somebody reads your article displayed on directories, the link that leads to your site enables the reader to go directly to your website. Interesting and informative articles can direct buying traffic to you and your product or service.
Well written articles are more apt to get picked up by a printed publication, and the readership of the same would get to know the products or services which your business offers. You should know that article directories are being displayed on various websites. They are seen by millions of people all over the world. This apparent visibility also makes it easier for search engines to index them. The technique behind article marketing is back linking. Back links are links to your websites that you have somehow displayed on sites with higher page ranks. To put it simply, your site is basically sharing instant success with the sites you are linking to.
Getting recognized by search engines can be a long and trying process that can take months before being acknowledged. You cannot get the instant online recognition in the shortest amount of time and effort with any other marketing effort.
Not sure you have the talent to write your own articles? You can always hire a ghostwriter to write your articles for you. The price rate for writing articles is from 3 to 10 dollars per article which is pretty affordable considering all the advantages being presented by article writing.
Start your article marketing and you will open another avenue for people to find your site and your products and services.

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